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About Brent Ford

Brent is a Certified Financial Planner™ & Wealth Management Advisor at White Oak.

Are Valuations Too Lofty?

Twenty-twenty (2020) was a year of head-scratching drama. The year started off great with low unemployment, an economy humming along, and the stock market hitting all-time highs in mid-February.  Then things began to fall apart. The pandemic gripped the world's attention; the market sold off roughly 34% in just a little over a month; and [...]

By |2022-07-20T21:20:15+00:00February 4th, 2021|Market Commentary|

Bringing 2020 to a Close

As we head toward year-end, it is easy to chalk up 2020 to a crazy year where nothing made sense. Aspects of that might be true for living through pandemic-induced lockdowns, re-openings, and a Presidential election. But since the early days of the initial market sell-off (late February through mid-March), the market is largely [...]

By |2022-07-20T21:22:39+00:00December 7th, 2020|Market Commentary|

The Election & Back to Basics (Part 2)

Let me begin by commenting on the election and the market’s reaction thus far. While many likely expected market upheaval resulting from a delayed election outcome, that has not been the case. The market was up sharply on Monday and that trajectory continued through yesterday with the S&P 500 up over 7% through yesterday. Better [...]

By |2022-07-20T17:58:06+00:00November 6th, 2020|Market Commentary|

Are We Headed in the Right Direction?

Over the past six months, I have written several articles trying to help clients catch glimpses of the economy. We all understand the tremendous shock our economy has taken as a result of this pandemic, but most media outlets provide little help in contextualizing what is happening. In previous emails, I have discussed consumer sales. [...]

By |2022-07-20T17:58:25+00:00September 29th, 2020|Market Commentary|

Consumers Continue to Power Through

About a month ago, I wrote about consumer spending and how credit card data suggested a pronounced recovery from lows hit in late March. We are continuing to see such in data from both government statistics and corporate earnings reports. Last Friday, the government released retail sales data for July 2020. Those data showed an [...]

By |2022-07-20T17:57:25+00:00August 18th, 2020|Market Commentary|

Does the Index Really Tell the Story?

As the market continues to trudge higher, I continue to hear comments that there must be something wrong with the market. How can the market move higher in the face of the continuing crises this country faces (virus, race relations, upcoming election)?  I am always pleased to take the time to respond to such questions, [...]

By |2022-07-20T18:02:08+00:00July 22nd, 2020|Market Commentary|

Consumer Spending During a Pandemic

As we head toward the July 4th holiday, the news media continues to blare out a mixed bag of headlines. One day viral infections are surging and the market is plunging; the next day, things are perhaps getting better and the market is surging. The news media is always looking for a story to support [...]

By |2022-07-20T18:10:00+00:00July 1st, 2020|Market Commentary|
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